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Digital Gold
Digital Gold
Oct 6, 2024 6:43 PM

Author:Nathaniel Popper

Digital Gold

Shortlisted for the Financial Times and McKinsey Business Book of the Year Award

A New York Times technology and business reporter charts the dramatic rise of Bitcoin and the fascinating personalities who are striving to create a new global money for the Internet age.

Digital Gold is New York Times reporter Nathaniel Popper's brilliant and engrossing history of Bitcoin, the landmark digital money and financial technology that has spawned a global social movement.

The notion of a new currency, maintained by the computers of users around the world, has been the butt of many jokes, but that has not stopped it from growing into a technology worth billions of dollars, supported by the hordes of followers who have come to view it as the most important new idea since the creation of the Internet. Believers from Beijing to Buenos Aires see the potential for a financial system free from banks and governments. More than just a tech industry fad, Bitcoin has threatened to decentralize some of society's most basic institutions.

An unusual tale of group invention, Digital Gold charts the rise of the Bitcoin technology through the eyes of the movement's colorful central characters, including an Argentinian millionaire, a Chinese entrepreneur, Tyler and Cameron Winklevoss, and Bitcoin's elusive creator, Satoshi Nakamoto. Already, Bitcoin has led to untold riches for some, and prison terms for others.

Reviews

Lively and thorough... a vivid guide to the characters who met online and built bitcoin

—— John Gapper , Financial Times

An amazing story... crucial reading for anyone who wants to understand the future

—— Walter Isaacson, author of The Innovators

An elegant, thrilling tour-de-force, the fast-paced action never stops in the ongoing quest to create something the world has never seen before

—— William D. Cohan, author of House of Cards

A highly readable and informative account of the early years of a technology-cryptocurrency-that may one day turn out to be almost as significant as the internet itself... a tech thriller

—— John Naughton , Observer

This book captures the essence of life and leadership

—— John C Maxwell, New York Times bestselling author of The 21 Irrefutable Laws of Leadership

John Browne argues that the relationship between business and the society it seeks to serve is vital, but the idea of Corporate Social Responsibility is dead. His interviews with top business leaders show, however, that a new connected paradigm is possible and it can be highly profitable. This book delivers huge insight into a vital topic that affects everyone.

—— Tony Hall

Browne aims to rehabilitate Corporate Social Responsibility, and move it from the periphery of a Board’s agenda to the centre. Through a mixture of careful analysis and compelling anecdote, he succeeds where others have failed.

—— Sir Howard Davies

Lord Browne delivers a beautifully written tour de force, spanning ancient China to Silicon Valley. Rich with personal examples and extensive global interviews, he makes the powerful and persuasive argument that CEOs must connect with government and society to build sustainable organisations. A must-read.

—— Professor David Yoffie

Every business leader can learn from Connect. John Browne skillfully draws on deep historical research, clear insight into the future and his unique business experience to provide a path to business success in our turbulent times.

—— Senator George J. Mitchell

Big business is vilified, lauded and feared in equal measure. This stimulating book shows that this predicament is far from new. John Browne and colleagues analyse the challenges and offer some timely counselling to leaders who seek to establish some bond of trust and authenticity between the Boardroom and the Street.

—— Professor John Van Reenen

Connect provides a clear understanding of the value of connected leadership. This is beyond CSR or philanthropy. Companies must play a stronger role as global corporate citizens and do so authentically and with a sense of urgency.

—— Peter T. Grauer

John Browne, in this fast-paced book, lays out the enormous challenges that companies and society face together. For many, business is the antagonist, but Browne shows that corporate enterprise is central to the well-being of society. He demonstrates from his rich experiences how commercial success depends on integrity and building trust.

—— Jerry Brown, Governor of California
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