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Do What You Love, Love What You Do
Do What You Love, Love What You Do
Jun 26, 2024 10:44 AM

Author:Holly Tucker,Holly Tucker

Do What You Love, Love What You Do

Brought to you by Penguin.

It's time to turn your dreams into reality. You just need a mentor to guide the way.

Holly Tucker MBE - co-founder of notonthehighstreet, and creator of Holly & Co - is on a mission to change business forever. Having inspired over 100,000 entrepreneurs and identified the keys to their success, in Do What You Love, Love What You Do, she now wants to help anyone build a business doing what they love, leading to a happier and more fulfilled life.

Demystifying the grey world of business, whether you've yet to take your first steps or find yourself stuck in a business rut, this beautiful and vibrant book will allow your dreams to take flight. Holly shares her own story along with those of acclaimed founders like Sir Richard Branson and Jo Malone CBE, revealing their biggest lessons and proven advice on creating and growing a business. From side hustle to full-time, from defeating your confidence gremlins to creating an empowered community, Holly reveals both the skills and the mindset any founder needs to help their business thrive.

A book like no other, Do What You Love, Love What You Do also shines a light on the creative community, showcasing the brilliant and unique output of small businesses, inspiring you to join them in their success.

There are now over 5 million small businesses in the UK - join the movement with the ultimate small business bible.

© Holly Tucker 2021 (P) Penguin Audio 2021

Reviews

Holly is the enthusiastic embodiment of empowerment for entrepreneurs. No one is better qualified to write this book.

—— Mark Constantine, co-founder and CEO of Lush

Holly is a fairy godmother to all small business owners . . . inspiring and invaluable!

—— Chrissie Rucker, founder of The White Company

Running a small business can be daunting and isolating. While there's lots of advice out there about how to write a business plan or how to file your taxes, nobody talks about the emotional side of things. That's where Holly is brilliant. She's a wonderful mentor. Her support (and the honest sharing of her story) should nudge and guide you to great things!

—— Johnnie Boden, founder of Boden

A mini business bible packed with motivation, whether you need some for your side-hustle or have your sights set on an empire. This will be your everything!

—— Marcia Kilgore, founder of Beauty Pie

Holly has single-handedly changed - and continues to change - the small business landscape, and has shown us that you can be a very powerful, yet genuinely kind businesswoman all at the same time. She is helping us all think about building businesses which make the world a better place and I for one am so very grateful for that.

—— Fearne Cotton, founder of Happy Place

Nobody shines a light on the small business community quite like Holly does, and here she celebrates its diversity and brilliance, showing how anybody can be part of it. No matter your background or experience, this book makes starting a business more accessible than ever.

—— Jay Blades, designer and presenter of 'The Repair Shop'

If you've ever dreamed of having a career that works for you, this is the book you need! Holly shows that the only thing holding you back is yourself, and gives you the tools you need to break free and fly. Whether you're dealing with guilt, tackling a crisis or celebrating successes, Holly is with you every step of the way.

—— Kanya King, founder of the MOBO Awards

Starting a business is not for the faint of heart, and it's good to have a team of mentors at your back. Think of this book as a mentorship in 10 chapters, with stories and advice from people you might already admire, as well as people whose journeys are just starting. Reid's skill at keying in on the bombshell insight inside the narrative turns every story into a tool for clearer thinking and bolder moves. You'll come away with at least a couple of new mantras and a new understanding of the how and why of building your business.

—— Franklin Leonard, founder, The Black List

This book feels like an extended conversation with Reid, full of stories of success and failure, along with insights that can reshape the way you approach a problem going forward. No matter what field you're in, the stories and advice will help you grapple with the choices you make every day as you scale your business.

—— Danny Meyer, Restauranteur and CEO, Union Square Hospitality Group

There is no such thing as an overnight success, but you can avoid making some of the same mistakes as those who have walked before you. I highly recommend this book as an insightful and inspiring guide to anyone embarking on an entrepreneurial journey.

—— Tory Burch, founder of Tory Burch LLC and Tory Burch Foundation

With his characteristic wit, Reid Hoffman draws on the full breadth of his experiences as a founder and investor to offer a level of nuance and insight into the entrepreneurial journey - with all its twists and turns - that few others could. Most importantly, he shows how any company of any stripe can bake generosity and social good into their DNA, and how making a positive contribution to the world can be the driving force that helps your company scale.

—— Daniel Lubetzky, Executive Chairman and founder of KIND, and NYT bestselling author of Do the KIND Thing

The antidote for the creeping feeling that the business world is hopelessly out of ideas and awash in get-rich-quick schemes.

—— Business Insider

When you're in the mood for a pep talk, who better to turn to than a well-networked, optimistic mentor who is naturally in your corner?

—— Tech Crunch

It was surprising to learn-as I did from Reid Hoffman's new book, Masters of Scale-how many of today's top Silicon Valley entrepreneurs are inveterate questioners, driven by curiosity... You need to be a restless learner and a person who's not afraid to question anything-including your own bright ideas... One of the surprises in the Masters of Scale book is seeing how many success stories were born out of failure.

—— Fast Company

Fantastic . . . A wonderful book and I recommend it. It will help you think about the world differently, but it will also help you think about yourself differently. A very entertaining exercise in a kind of social and cultural mindfulness.

—— Matthew Taylor, Chief Executive, Royal Society of Arts , RSA Bridges to the Future

Deliberately listening to other people and taking on their perspective is a rare skill, and a powerful tool . . . For readers, this book offers something more valuable: the opportunity to consider how truly strange we all are.

—— New Statesman

Wonderful . . . [on] that anthropological skill of looking at things from the outside.

—— Rory Sutherland, Vice Chairman, Ogilvy UK and author of Alchemy

Full of examples that make you see work and business differently.

—— The Indicator , NPR

A rattling good read . . . The book has loads of interesting vignettes about the use of anthropology, particularly in business.

—— Diane Coyle, Bennett Professor of Public Policy, University of Cambridge

Tett's examples of research are vivid, surprising and imaginative; their revelations are informative . . . Tett's book is lots of fun and could even create a few business converts to the anthropological cause.

—— Times Higher Education

It's hard to argue with her common-sense case that companies should strive to take an outsider's view . . . Packed full of insight, this has the power to change minds.

—— Publishers Weekly

I cannot tell you how much I enjoyed reading this book . . . A terrific piece of work.

—— Thomas Friedman, author of THE WORLD IS FLAT and THANK YOU FOR BEING LATE

A compelling, readable argument for the business value of anthropology.

—— Strategy + Business
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