A blueprint for running a company the Steve Jobs way ... should be required reading for anyone interested in management and marketing

Punchy ... Segall gets inside Apple's branding and marketing to explain its directness and power

Required reading

An entertaining perspective on how Apple typically gets it right... Candid and insightful. Insanely Simple should be required reading for any boss with a Byzantine organisation and a shrinking business

In this captivating book, Segall has succeeded in distilling what made Steve Jobs succeed in ways no one would have imagined - simplicity. The idea of going simple, and Jobs's obsession with it, is neither a set of rules nor a goal, but a worldview of how things should be. . . More practical than theoretical, this essential book is about using the power of Simplicity to set a company apart

Intriguing insights from someone who worked closely with Jobs on some of Apple's most successful ad campaigns

A few pages in, I was hooked. . . [A]n amusing and revealing book about the company's extraordinary leader, Steve Jobs, and the guiding principle that made him one of the great businessmen of the age

Ken Segall has literally captured lightning in a bottle. Insanely Simple reveals the secret of Steve Jobs's success with such clarity, even we non-geniuses can make use of it. Ken shows us how to cut through the cobwebs of fuzzy thinking, bureaucracy, and mediocrity, and clearly see what's most essential - and therefore most important

As the man who came up with the iconic iMac name that launched one of the most successful product lines in history, Segall played a pivotal role in reviving Apple from near-death. His close working relationship with Jobs allows him to provide insight into how Jobs's obsession with simplicity became the driving force that informs every decision the company makes to this day

Reveals a fresh insight into Steve Jobs's mind and how his obsession with simplicity drove Apple to success

This book provides industry insight that many other books on Steve Jobs and Applelack. . . Recommended for those looking for advice on running a successful corporation and readers interested in all things Apple

A fascinating glimpse behind Apple's famously closed doors, taking the reader inside the inner sanctum and sneaking a peek at the marketing meetings presided over by Jobs

It's easy to get the sense, reading Lean In, that Sandberg is writing for women who've already made it. #GIRLBOSS is for those who haven't, which means it is aimed at people who have nothing to lose, which makes it a much riskier and more enjoyable manifesto

Filled with great advice for all millennial women ready to take over the world

Filled with great advice for all millennial women ready to take over the world

Offers empowering but unapologetic mantras about taking control of your life, making the choices you want to make and knowing which rules to stick to - and which to break ... #GIRLBOSS [is] giving Sheryl Sandberg's Lean In a run for its money

Reveals the formula for modern pop.

An amazing story

· Lodge’s short stories are as witty and surprising as his novels.

He seems so perfectly suited to the form… [A] well-observed collection that one wishes was twice as long.

This is a superb analysis of modern pop music.

Seabrook has written an interesting book, smearing away some of the gloss and glamour from the music industry, to reveal details of its inner workings… An interesting book overall on a global industry that has as many secrets as glitterballs.