It's Not About You

Oct 31, 2024 5:29 PM

Author:John David Mann,Bob Burg

It's Not About You

'A manifesto for twenty-first-century leadership packaged in a fun and engaging story. Buy this book and get it in the hands of everyone in your company' Darren Hardy, publisher, Success magazine

Ben is a young manager who has been charged with persuading 500 employees to agree to a merger. Facing an impossible battle, he seeks the advice of an old friend, who introduces him to eccentric Aunt Elle.

In the week leading up to the crucial employee vote, Aunt Elle teaches Ben about the power of influence and positive persuasion. Ben also meets with the company's top executives, coming back with a new leadership lesson each time. Ben finally learns the critical principle so many people in power fail to grasp: it's not about me, it's about you.

Written with a light touch and filled with practical advice, this book will resonate with all who aspire to influential leadership.

Reviews

It really isn't about you. It's about your team, your customers, your community, and your legacy. Share this book with those you care about

—— Seth Godin, New York Times bestselling author of Linchpin

A manifesto for twenty-first-century leadership packaged in a fun and engaging story. Buy this book and get it in the hands of everyone in your company

—— Darren Hardy, publisher, Success magazine

This book captures the essence of life and leadership

—— John C Maxwell, New York Times bestselling author of The 21 Irrefutable Laws of Leadership

Ping Fu's life story is the stuff of heroic novels. Not only has she triumphed over adversity most of us can scarcely imagine, but she has managed to draw out of her experience a wealth of practical business lessons.

—— Bo Burlingham, editor-at-large of Inc. magazine and author of Small Giants: Companies That Choose to Be Great Instead of Big

This is an utterly unique memoir, a fascinating look at one woman's journey from a difficult childhood in Mao's China to the top of the American tech world.

—— Tony Hsieh, CEO of Zappos.com, author of Delivering Happiness

In this outstanding testament to the resilience of the human spirit, Ping takes readers on a journey both heartbreaking and inspiring. Ping's eloquent prose and remarkable attitude shine through in every word-and her compelling story will remind more than one reader to be thankful for what they have.

—— Publishers Weekly

Here are useful lessons for any young African businessperson

—— Africa Report

A really refreshing guide by somebody who has made a fair amount of money following his own advice. An excellent book... Highly recommended

—— Irish Independent

Very few people have had more impact than Luke Johnson

—— Peter Harden, founder, Harden’s Restaurant Guides

An engaging and useful read

—— Financial News

Provocative and worth reading

—— Michael Spencer, founder and Chief Executive, ICAP

A fascinating glimpse behind Apple's famously closed doors, taking the reader inside the inner sanctum and sneaking a peek at the marketing meetings presided over by Jobs

—— PC Advisor

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