Author:Ian Robertson
Listen. Can you hear an aircraft passing overhead? A dog barking? The twittering of birds? In straining to listen, you have just sent a surge of electrical activity through millions of brain cells. In choosing to do this with your mind, you have changed your brain - you have made brain cells fire, at the side of your head, above the right eye. By the time you've read this far, you will have changed your brain permanently. These words will leave a faint trace in the woven electricity of you. For 'you' exists in the trembling web of connected brain cells. This web is in flux, continually remoulded, sculpted by the restless energy of the world. That energy is transformed at your senses into the utterly unique weave of brain connections that is YOU.
New research has demonstrated the way in which the brain is shaped by experience and sculpted by our interactions with the world around us. As one of the world's leading authorities on brain rehabilitation, Ian Robertson is uniquely placed to explore these ground-breaking discoveries, that free us from the currently fashionable genetically determinist view. Mind Sculpture is a singularly accessible and imaginative book which communicates the excitement and challenge of the most recent research, its consequences for how we understand the brain and how we perceive ourselves.
Frankly gripping
—— The TimesIngenious, and brilliantly argued
—— Literary ReviewOne of the punchiest evolutionary psychologists now publishing ... a major work of subversion ... it couldn't be more timely
—— Evening StandardIntelligent, engaging, exasperating and funny
—— New ScientistSuperb... Stimulating and full of wit
—— ProspectEvolutionary psychology is a young discipline, but Miller, a professor at the University of New Mexico, is using it to shed light on consumer behaviour in a capitalist world, as he believes blunt instruments have been used to examine it in the past
—— Alastair Mabbott , The HeraldHis cost-benefits analyses of showoffery are pure logic, cool, and witty with it, and in the end, add up to an intelligent programme to shift human signalling systems toward more enjoyable forms of display that wont cost us the Earth
—— Vera Rule , GuardianA thought-provoking analysis of how marketing really works and it's relationship to our ancient psychological traits
—— Inbali Iserles , IndependentBestriding with equal ease the very different disciplines of philosophy, mathematics, history and neurology, the author answers com amore the questions posed in the subtitle of this important book. A remarkable achievement.
—— Classic FM MagazineThe author breaks new (to me) ground
—— Sunday TelegraphAs prolific as he is profound, Philip Ball weaves science into culture with a dexterity and virtuosity that avoid any sense of overstretch... Ball can truly make scholarship sing.
—— Boyd Tonkin , IndependentThe year's most unusual travel book
[An] eye-opening and hugely enjoyable book
—— Daily TelegraphWritten in a delectable prose that scatters flashes of poetry over a sardonic undertow of social comment, Edgelands is a lyrical triumph. On Britain’s grotty margins, the duo trace “desire paths” to find beauty and mystery in the rough darkness on the edge of town
—— Boyd Tonkin , Independent
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