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Scaling up Excellence
Scaling up Excellence
Oct 6, 2024 4:35 PM

Author:Robert I. Sutton,Hayagreeva Rao

Scaling up Excellence

Scaling up excellence is the key to creating a great organisation. It’s how a small enterprise expands without losing focus. It’s how a brilliant new idea or plan developed by the few goes on to be adopted by the many. And, in hard times and tough situations, it’s how pockets of smart new thinking overcome cultures of indifference or negativity. An organisation that doesn’t know how to scale up what is best within it won’t achieve long-term success.

Bestselling author Robert Sutton and his Stanford colleague Huggy Rao have devoted nearly a decade to uncovering what it takes to create and spread outstanding performance, and in Scaling Up Excellence they share the fruits of their research. Drawing on case studies that range from Silicon Valley enterprises to non-profit organisations, they provide crucial insights into corporate cultures, both good and bad, and offer a road map for establishing and stimulating excellence. In the process, they show how to use ‘premortems’ when making big decisions about change. They reveal why seven is so often the magic number when it comes to team size. They examine successful and unsuccessful quests for improvement – in hospitals, schools and elsewhere. And they discuss when a single corporate mindset is best (‘Catholicism’) and when local variation is preferable (‘Buddhism’).

Scaling Up Excellence is the first management book devoted to what is – or should be – a core priority for every organisation. As such it is destined to become the standard bearer.

Reviews

The pair’s eagerness drips from every page and it would be a hard-hearted reader who left Scaling Up Excellence anything less than thoroughly energised about the potential for positive change... Very good indeed.

—— Robert Jeffery , Chartered Institute of Personnel and Development

Practical and spiced with entertaining case studies. They do not shy away, either, from pointing out that it may sometimes make sense to stay small.

—— Financial Times

Explains how a brilliant idea or plan developed by a few people can be effectively adopted by the whole workforce.

—— Director

In today’s noisy world, it is essential to stand out from the crowd to generate success quickly. The Cheat Code is just what the title implies: a shortcut to getting a leg up on the competition by helping others see the best and boldest version of you. The tools to accelerate your career and build your unique brand are right here in this book.

—— Linda Boff, Chief Marketing Officer, General Electric

The Cheat Code is a wonderful collection of creative insights and life-hacks - many of which I use on a daily basis.

—— Pete Cashmore, Founder and CEO of Mashable

Brian Wong “kiips” his advice simple and engaging. He knows his superpower and shares valuable lessons that will allow you to take off quickly toward a fun filled and empowered life and career. Regardless of your age, stage or level, you will find The Cheat Code worth your time. Really!!!

—— Julie Washington, Former Chief Marketing & Innovation Officer, Jamba Juice

When it comes to maximizing potential, Chapman and his team at Barry-Wehmiller have it figured it out. This deeply moving and practical book will have you asking yourself 'Why haven't we been doing this?' Now you can begin tomorrow!

—— Jack Canfield, coauthor of Chicken Soup for the Soul® at Work and The Success Principles™

This book is rewarding regardless of your level of skill in getting along with others

—— Art Markman PhD, co-author of BRAINS BRIEFS

Robert Cialdini's Influence is, by a wide margin, the book that I recommend most often. Pre-Suasion may be even more shockingly insightful.

—— Chip Heath, co-author of Switch and Made to Stick

Both accessible and intellectually rigorous

—— Books of the Year , The Times

No stone is left unturned … Cialdini builds a convincing and lushly written case

—— People Management

His trove of findings and case studies covers how our focal points determine who we see as influential

—— Nature

[Cialdini] argues that the content of an advertisement or selling strategy is less important than the context. You can try to improve your core pitch as much as you like, but if you haven’t paid attention to background circumstances (such as the film people were watching at the time), you won’t get anywhere.

—— Matthew Syed , The Times

Cialdini, author of the best-selling Influence, returns with a book that points out how setting the scene for your audience — “pre-suading” them — is as important as the message itself.

—— Best Books of 2016 , Financial Times

Cialdini's classic work, Influence, added some real science to the art of sales and marketing. In this sequel, he extends his original work and reveals how the human mind works in buying situations. Essential stuff.

—— Best Sales and Marketing Book of the Year , Inc.

Builds on [Cialdini's] pioneering text Influence, which was released in 1984 and sold three million copies worldwide . . . Introduces the idea of timing to the ideas of Influence and pushes them into the digital age.

—— Independent

Pre-Suasion is packed with new research, tactics and insights . . . An instant classic.

—— Entrepreneur

Exhaustively reviews the research not on how to influence others but on how to make people ready to be influenced . . . Compelling.

—— Wall Street Journal

Robert Cialdini is perhaps the foremost expert on effective persuasion . . . The book provides a vast catalogue of research and techniques, many of them marketing related.

—— Harvard Business Review

[Both a] work of cutting-edge scholarship and an insightful guide to the strange working of the human mind, Pre-Suasion packs a good punch for business leaders who want to understand their customers.

—— Belfast Book Review

The simplicity of Brian Biro’s message, and compelling nature of the stories he tells makes this book a win for everyone. Read it, follow Brian’s guidance and you are sure to reach the mountain top!

—— Dr. Barbara Waterhouse, Senior Minister at Center for Spiritual Living, Asheville

"What would you do if you knew you could not fail?” It’s a question I posed often to our oldest daughter when she was competing internationally. I never thought of it being my own motto – until reading There Are No Overachievers. After nearly 20 years, I am still learning from Brian Biro’s life lessons – and I’m now aware of how important they are in the “transition” stage of my life, both personally and professionally. Thanks so much for the reminder, Brian!

—— Suzan O Sweeney, AVP of External Partnerships at The Hartford

Over the years, I’ve read hundreds of leadership books, but There Are No Overachievers stands alone. It’s an insightful and astute guide on how to be your very best at home and at work. Although I’ve been fortunate to enjoy great success in my career overall, there are so many times that I missed my window of opportunity to positively impact others’ lives. I was too easy to offend and hard to impress. Brian Biro is a life-changer. I enthusiastically recommend this book. It will bring you closer to your colleagues, your friends, and your loved ones.

—— Naomi Cramer, SVP and Chief HR Officer at Banner Health
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