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Scrappy
Scrappy
Oct 5, 2024 8:25 PM

Author:Terri Sjodin

Scrappy

For those times when hard work and persistence just aren't enough, Terri Sjodin offers an inspiring guide to getting scrappy and beating the odds.

Terri Sjodin loves scrappy people -- those who beat the odds with a blend of cleverness and fighting spirit. People who see big problems and come up with big solutions. People like the clever Girl Scout who sold 117 boxes of cookies in two hours outside a medical marijuana dispensary, or the entrepreneur who turned his home into an indoor jungle to sell investors on the Rainforest Café Restaurant chain.

It can seem like these successes are just one-off acts of ingenuity or isolated flashes of brilliance. But today it takes more than just creativity, more than just persistence, more than just a dream to reach big goals -- it takes a mindset and a strategy.

Sjodin explains the common elements behind every successful scrappy effort. Drawing on research, interviews, and her own personal experience, she identifies the practices that will help you develop the right mindset. She shares stories of scrappy tactics that have worked, and those that have crashed and burned, to help

readers pursue their own vision.

Whether you're a sales rep looking to close that big deal, a job-seeker trying to land your dream job, or a CEO who wants to reach the next level of success, the fastest way to get what you want is to get scrappy.

Reviews

This brilliant book equips anyone wanting a leg up at work and in life with the tools to flourish. Mindset beats skillset every time

—— John Ainley, Aviva (on Put Your Mindset to Work)

The insights in this brilliant book could have saved me and any top employer a lot of elementary mistakes, never mind the additional cost of bad decisions

—— Gordon Roddick, co-founder, The Body Shop (on Put Your Mindset to Work)

This book is a game changer. Read it, remember it, and put your new 3G Mindset to work. There'll be no stopping you

—— James Timpson, managing director, Timpsons (on Put Your Mindset to Work)

People who thrive at Facebook have to have the right mindset, period. That's what's driving us into the future. This book shows you how to gauge it and get it

—— Caitlin Dooley, Facebook (on Put Your Mindset to Work)

Recruitment boss James Reed gives us an insider's guide to the perfect interview

—— Daily Express

It's nearly a new year - and for many that means the start of the hunt for a new job. And who better to guide you through the process than recruitment supremo James Reed?

—— Yorkshire Post

What job interview questions really mean and how to answer them. If you view a job interview as a minefield, this advice by the head of a top recruitment agency could help you safely across

—— Irish Times

Recruitment expert James Reed shows us exactly what NOT to do in a job interview

—— Daily Star

Recommend Why You? to everyone who is in work, out of work, looking to move up, down or sideways - not just those who are actively planning a job search ... indispensable

—— The Bookbag

Reed takes an extremely affable approach, managing to take what can be a dry, stress-inducing subject and lifting it with a light, easy-to-follow touch

—— Press Association

Top tips if you're on the hunt for a new job

—— Sunday Post

Read all 101 questions and be super prepared

—— GoThinkBig

It is not enough to want to change jobs. You need to know why you want to change and where you want to get to

—— Working Mums

Your chance to stand out from the crowd...gives you the answers they really want. Great as interview preparation

—— The Sun

Takes much of the fear out of preparing for a job interview

—— Sunday Post

Amazon UK's fastest-selling new read on interview techniques

—— City A.M.

An unparalleled ocean of qualitative & quantitative research

—— The Sunday Guardian (India)

Manners, and a few minutes of peace and quiet, will go a long way

—— City A.M. 18.02.15

Robert Cialdini is perhaps the foremost expert on effective persuasion . . . The book provides a vast catalogue of research and techniques, many of them marketing related.

—— Harvard Business Review

[Both a] work of cutting-edge scholarship and an insightful guide to the strange working of the human mind, Pre-Suasion packs a good punch for business leaders who want to understand their customers.

—— Belfast Book Review
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