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Taking on Gravity
Taking on Gravity
Oct 4, 2024 1:31 AM

Author:Richard Browning

Taking on Gravity

**As seen on Top Gear**

'Richard Browning is a real-life Tony Stark.' - Wired

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For fans of Adrian Newey, Guy Martin and Chris Hadfield, in Taking on Gravity inventor Richard Browning tells the inspiring story behind his iconic jet suit,and shares his creative principles for generating true innovation.

From Icarus to Iron Man, the dream of human flight has always inspired and challenged us. Now, with his pioneering jet suit, Richard Browning has redefined what is possible.

Richard Browning's story is one of groundbreaking innovation. Building an aviation business from his garage, he has invented a whole new form of personal flight - a fantasy previously reserved for the pages of science fiction. His iconic jet suit has captured the imaginations of millions around the world, triggered ongoing developments in technology and engineering, and inspired a new generation of creative minds to pursue their dreams.

In Taking on Gravity, Browning reveals the creative principles of his multimillion-pound company, Gravity Industries, and shows us how grass-roots innovation can disrupt established industries in exciting and unexpected ways. On this journey into the sky we'll experience what it's like to take flight, to test the limits of the human body, and to convert moonshot ideas into tangible results.

The Gravity story is an inspiring example of human creativity and our ceaseless desire to push the boundaries of what is possible. Where we go next is up to you.

READERS LOVE THE 'TAKING ON GRAVITY' STORY

***** 'Tony Stark Lite'

***** 'Must read for anyone looking for inspiration to continue pursuing their dream'

***** 'Taking on Gravity by Richard Browning is equal parts inspiring, inquisitive, soulful and ultimately a fantastic read that I will return to again.'

Reviews

Richard Browning is a real-life Tony Stark.

—— Wired

Like afterburner in the veins! Inspires you to rethink the impossible.

—— Tucker “Cinco” Hamilton, F-35 Test Pilot

Learning how to leave the ground in Richard's invention felt like every dream I’ve had of flying.

—— Adam Savage

Browning has made it his life’s mission to put man in the air. Extraordinary.

—— Daily Mail

The king of the rocket men.

—— Red Bull

This daredevil is clearly on fire. Rocket man Richard Browning leaves a trail of sparks behind him.

—— The Mirror

No one embodies the spirit of adventure like Richard Browning

—— Craig Glenday, Guinness World Records

Inspirational.

—— Daily Express

The man behind the jet-pack flying suit on what it's like to be a real-life Tony Stark.

—— Stuff

His brilliant book delves into the incredible journey that led to the realisation of the flight suit, his influences, unconventional thinking and of course exactly what it's like to soar around the skies like a real-life superhero.

—— The Malestrom

Icarus rebooted: the man who achieved human flight. Truly inspirational.

—— The Book of Man

Starting with Tupperware and sticky tape, Richard Browning was determined to reach for the stars... as this engaging book shows. Interspersed throughout are lessons you can learn from Browning's success.

—— Daily Mail - Book of the Week

In this superb book, Gillian Tett - Editor-at-Large at the Financial Times - applies the lessons of her doctorate in anthropology to the world of business and, more generally, to social behaviour and trends . . . There are many reasons to read Anthro-Vision, but the most compelling is its liberation of [its] analysis from the often phoney and banal punch-ups of today's culture wars.

—— Matthew D'Ancona , Tortoise

A really interesting read. Increasingly, businesses are understanding that we can change our attitudes to things - be better at managing people, managing ourselves, and become more profitable - if we do not take a myopic view of culture.

—— Nihal Arthanayake, BBC Radio 5 Live

Fantastic . . . A wonderful book and I recommend it. It will help you think about the world differently, but it will also help you think about yourself differently. A very entertaining exercise in a kind of social and cultural mindfulness.

—— Matthew Taylor, Chief Executive, Royal Society of Arts , RSA Bridges to the Future

Deliberately listening to other people and taking on their perspective is a rare skill, and a powerful tool . . . For readers, this book offers something more valuable: the opportunity to consider how truly strange we all are.

—— New Statesman

Wonderful . . . [on] that anthropological skill of looking at things from the outside.

—— Rory Sutherland, Vice Chairman, Ogilvy UK and author of Alchemy

Full of examples that make you see work and business differently.

—— The Indicator , NPR

A rattling good read . . . The book has loads of interesting vignettes about the use of anthropology, particularly in business.

—— Diane Coyle, Bennett Professor of Public Policy, University of Cambridge

Tett's examples of research are vivid, surprising and imaginative; their revelations are informative . . . Tett's book is lots of fun and could even create a few business converts to the anthropological cause.

—— Times Higher Education

It's hard to argue with her common-sense case that companies should strive to take an outsider's view . . . Packed full of insight, this has the power to change minds.

—— Publishers Weekly

I cannot tell you how much I enjoyed reading this book . . . A terrific piece of work.

—— Thomas Friedman, author of THE WORLD IS FLAT and THANK YOU FOR BEING LATE

A compelling, readable argument for the business value of anthropology.

—— Strategy + Business
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