The Power of Nice

Oct 3, 2024 9:28 PM

Author:Linda Kaplan,Robin Koval

The Power of Nice

Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Where so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers. In The Power of Nice, through their own experiences and the stories of other people and businesses, they demonstrate why, contrary to conventional wisdom, nice people finish first.

The Power of Nice shows that 'nice' companies have lower employee turnover, lower recruitment costs and higher productivity. Nice people live longer, are healthier and make more money. In today's interconnected word, companies and people with a reputation for cooperation and fair play forge the kind of relationships that lead to bigger and better opportunities, both in business and in life.

But being nice doesn't mean being a push-over. In fact, nice may be the toughest four-letter word you'll ever encounter.

Kaplan Thaler and Koval illustrate the surprising power of nice with an array of real-life examples from the business arena as well as from their personal lives. Most important, they present a plan of action covering everything from creating a positive impression to sweetening the pot to turning enemies to allies. Filled with inspiration and suggestions on how to supercharge your career and expand your reach in the workplace, The Power of Nice will transform how you live and work.

Reviews

This little book will show you why women should run most corporations in America and maybe the entire country. Reading Nice will improve just about everything in your life and that's a promise

—— James Patterson

For my money, I would always rather make a deal with people I like who treat me well. If you want to discover the surprising power of nice, read this book. Memorise it. Use it. You'll be glad you did.

—— Donald Trump

Though a lively read, this is not a cutesy little bob-bon of a book. Well thought-out and crisply presented, it offers key principles, case studies and exercises to help make niceness habitual.

—— Publishers Weekly

St. Hilaire provides...interesting and useful methods for presenting ideas.... He's practical...though he very wisely recognizes how humans think and act. His anecdotes are apt and instructional..., and show how executives and others can present their thoughts in ways that are palatable to others without necessarily compromising or losing integrity.

—— Miami Herald

The result of Delves Broughton's time there is this funny and revealing insider's view, revealing precisely because he is genuinely fascinated by the world of business, and his fascination is infectious

—— The Sunday Times

He sets the scene brilliantly, capturing an essence of HBS that is part cult, part psychological morass, part hothouse... For anyone planning to attend this remarkable institution, Delves Broughton's book is invaluable... A quite brilliant book

—— Simon Heffer , Literary Review

Delves Broughton sketches out the Harvard curriculum and his fellow travellers with skill and wit... His work is a handy introduction for those who crave the mega-bucks and mega-power that HBS brings many of its graduates. But while it is not the kind of book that non-business readers will naturally reach for, it deserves a broader audience

—— The Times

A useful primer for anyone considering a similar path, or just curious as to how Harvard churns out all those gleaming little masters of the universe

—— Washington Post

A particularly absorbing and entertaining read

—— Financial Times

A cautionary tale for those who believe that the grass - and their future paycheck - would be greener if only they could jump the fence into the rarefied world of the Masters of Business Administration

—— New York Times

Original, clever, funny - and full of insights into one of the most influential insitutions in the world

—— George Osborne, Shadow Chancellor of the Exchequer

What They Teach You...' is a hilarious, perceptive and unflinching account of the strange world of Harvard Business School, its students and the wider world of business which they are set to dominate. It is the Liar's Poker of the MBA set. Destined to become a classic

—— Albert Read, General Manager of Conde Nast

Informative, wry, and well-written, this book will make rewarding and pleasurable reading for anybody wishing to understand why business is the way it is.

—— John Cassidy, staff writer for The New Yorker and author of Dot.Con

Kirkpatrick's amazing reporting details what happens when a hacker culture turns into a multi-billion-dollar firm. Mark Zuckerberg sought to maintain that hacker energy, and it's fascinating to hear what resulted

—— Chris Anderson, Editor of Wired and author of The Long Tail

Engrossing. . . . A detailed and scrupulously fair history of [Facebook]

—— Rich Jaroslovsky , Bloomberg Businessweek

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