Home
/
Non-Fiction
/
The Visual MBA
The Visual MBA
Oct 8, 2024 6:21 PM

Author:Jason Barron

The Visual MBA

Learn an entire two-year MBA programme in a few short hours with this quick and easy-to-read illustrated guide

An MBA is the best way to get ahead in business. The Visual MBA is your shortcut to understanding the vital course principles including:

- Marketing

- Leadership and Management skills

- Accounting

- Finance

- Strategy

- and much more.

Skip the fees and save yourself countless hours, this is two years of business school packed into one indispensable, illustrated guide.

Reviews

I wish I'd had this book when I started managing a team at Instagram. Julie covers the full range of becoming a manager, from your first meetings with your team to accomplishing huge goals together.

—— Mike Krieger, Co-Founder of Instagram

Julie Zhuo had to learn to be a manager fast, as her role kept expanding in the hyper-growth environment of a successful Silicon Valley start-up. In The Making of a Manager, she shares what she learned—often, the hard way. She combines cutting-edge analysis of how organizations work with engaging and accessible examples of how theory plays out in real life, with stories of what she did right and wrong.

—— Gretchen Rubin, New York Times bestselling author of The Happiness Project

I've seen so many people thrust into management in high-growth companies with so little guidance. From now on, I will hand them this book. Its practical wisdom is immediately useful for the newly minted manager—and us old ones.

—— Ev Williams, CEO of Medium and Co-founder of Twitter

Julie Zhuo had to learn to be a manager fast, as her role kept expanding in the hyper-growth environment of a successful Silicon Valley start-up. In The Making of a Manager, she shares what she learned—often, the hard way. She combines cutting-edge analysis of how organizations work with engaging and accessible examples of how theory plays out in real life, with stories of what she did right and wrong.

—— Gretchen Rubin, New York Times bestselling author of The Happiness Project

The Ride of a Lifetime is an entertaining example of a business memoir whose author does not pretend to be a superhero. Iger’s book works as an argument for the importance of emotional intelligence in business.

—— New Statesman

I expected a book written by the person who has led Disney for decades to be defined by both gripping storytelling and deep leadership wisdom. Bob Iger delivers, and then some! The Ride of a Lifetime is leadership gold—you won’t forget the stories or the lessons.

—— Brené Brown

Offers a rare glimpse at the extraordinary stress that goes hand in hand with the perks of being a Hollywood oligarch…a digest of his business life as the spectacularly successful leader of the world’s most powerful media company, forever guided by the principle innovate or die.

—— Stephen Galloway , Hollywood Reporter

He treats readers to a vivid account of his 45-year career. As it turns out, there’s a lot we didn’t know about Iger’s manoeuvres and, indeed, the man himself…His ride isn’t over yet.

—— Devin Leonard , Bloomberg

An amazing book and a great insight into one of the most popular, beloved, and important entertainment companies today.

—— Chuck Mirarchi , WDWINFO

People have been waiting years for Bob Iger to share his leadership secrets. Now he has, and they are utterly brilliant. The Ride of a Lifetime is not merely a memoir; it’s a personal, all-access session with the wisest CEO you’ve ever met and a playbook for handling the key challenges of our age: how to drive change, leverage technology, build an enduring culture, and empower people. It’s a rippingly good, revelatory read.

—— Daniel Coyle, NYT bestselling author of The Culture

No stone is left unturned … Cialdini builds a convincing and lushly written case

—— People Management

His trove of findings and case studies covers how our focal points determine who we see as influential

—— Nature

[Cialdini] argues that the content of an advertisement or selling strategy is less important than the context. You can try to improve your core pitch as much as you like, but if you haven’t paid attention to background circumstances (such as the film people were watching at the time), you won’t get anywhere.

—— Matthew Syed , The Times

Cialdini, author of the best-selling Influence, returns with a book that points out how setting the scene for your audience — “pre-suading” them — is as important as the message itself.

—— Best Books of 2016 , Financial Times

Cialdini's classic work, Influence, added some real science to the art of sales and marketing. In this sequel, he extends his original work and reveals how the human mind works in buying situations. Essential stuff.

—— Best Sales and Marketing Book of the Year , Inc.

Builds on [Cialdini's] pioneering text Influence, which was released in 1984 and sold three million copies worldwide . . . Introduces the idea of timing to the ideas of Influence and pushes them into the digital age.

—— Independent

Pre-Suasion is packed with new research, tactics and insights . . . An instant classic.

—— Entrepreneur

Exhaustively reviews the research not on how to influence others but on how to make people ready to be influenced . . . Compelling.

—— Wall Street Journal

Robert Cialdini is perhaps the foremost expert on effective persuasion . . . The book provides a vast catalogue of research and techniques, many of them marketing related.

—— Harvard Business Review

[Both a] work of cutting-edge scholarship and an insightful guide to the strange working of the human mind, Pre-Suasion packs a good punch for business leaders who want to understand their customers.

—— Belfast Book Review
Comments
Welcome to zzdbook comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Copyright 2023-2024 - www.zzdbook.com All Rights Reserved